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Faded Froot Loops and Dull Doritos: Is Big Food Losing the War on Dyes?

The Daily

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Unpacking the Dye Debate

This chapter examines the controversy surrounding the removal of artificial dyes from food products, highlighting industry skepticism and the absence of key company representatives. It discusses the movement initiated by PepsiCo and other major food companies in response to political pressure and potential future regulations. The implications for public health, particularly for children and chronic diseases, are also explored as states begin to implement stricter regulations.

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