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Arival San Diego – 9 Takeaways from 3 Tour Operators

Tourpreneur Tour Business Podcast

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Diversifying Marketing for Tour Operators

This chapter emphasizes the need for tour operators to explore various marketing platforms like Instagram, Facebook, and TikTok to effectively reach Gen Z customers. It also discusses the balance between utilizing online travel agencies and managing profit margins, highlighting the importance of experimentation and personal connections in driving sales.

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