33 - The Duolingo of Climate Action, Applying Cognitive Science Research in the Climate Tech Space - Pooja Paul, Habitable Earth
Innovate Eco
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Perfectionism and Climate Action
This chapter examines how perfectionism affects climate action and promotes the idea of incremental lifestyle changes instead of drastic overhauls. It explores the psychology behind habit formation, the impact of social influences, and introduces concepts like the 'perception gap' that can hinder collective efforts. Additionally, it highlights the severe public health implications of pollution, especially for children, and underscores the importance of connecting emotionally with nature to inspire meaningful conservation efforts.
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