Exploring the success and growth of Chinese domestic brands in the bra and underwear market, emphasizing female empowerment and the manufacturing aspect. Highlighting the potential and significant growth of the Chinese market compared to the US and Europe.
The bra and underwear market in China has grown bigger than ever, with domestic brands quickly taking over the intimate wardrobes of a new generation of Chinese women. We discuss the recipe to success of these companies. On the show: Heyang, Xingyu & Brandon Yates