Negotiate Anything cover image

Tools to Turn the Tide in Negotiations with Seth Freeman

Negotiate Anything

00:00

How to Be a More Effective Negotiator

There are ways to creatively get around a bargaining impasse. If you don't have those last two columns, you just wind up staring at each other and testing who's tougher or who can play chicken better. Most negotiators go into a negotiation thinking everything is important. But if you have no sense of what is more important than other things, you tend to miss wonderful opportunities for trade-offs.

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