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Bent Flyvbjerg | How Big Things Get Done: The Key to Wildly Ambitious Projects

The Unmistakable Creative Podcast

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The Base Rate Fallacy in Behavioral Economics

If I had to single out only one thing, why projects go wrong, it's optimism. We are hardwired from nature to be optimistic, which is probably a good thing. But in other situations, as Canaman points out, it can be a real disaster to be optimistic. And if you're optimistic about the budget, that's a recipe for a crash of the project.

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