S18E4 - Story design
unbillable hours - a podcast about better professional services marketing
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The Story Development of Story Design for Consulting
This is part three of a series on digital first go to market and growth systems. We are talking much more on story, structured messaging and how it works in terms of the sales and marketing connection. This one today will be a story development of story design, which is very similar to messaging. But it's more than that.
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