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Peter Hense: How first-party data will kill CMPs

Masters of Privacy

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Introduction

Sergio Maldonado: Masters of Privacy is a set of interviews covering the intersection of marketing, data, privacy and technology. The first point on our to-do list for our clients is like, like reduce complexity in Europe, tech stack. We regularly talk to DPOs, CMOs, CDOs and whoever else we find interesting and able to share valuable insights. Please do reach out if you have any ideas on future topics or speakers.

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