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#253 You Coach You: Distraction with Nir Eyal

Squiggly Careers

CHAPTER

What Is Distraction?

Most people think the opposite of distraction is focus, but that's not exactly true. Distraction is any action that pulls you further away from your goal and your values. High performers use discomfort like rocket fuel to move them towards traction. The ten minute rule says that you can give in to any distraction - whether it's checking email when you want to work on that big project or eating chocolate cake if you're on a diet.

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