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Asurion: Retracing the Path to 100 times 50x with Irv Grousbeck - [50X, S2 EP.3]

50X

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Strategic Transformations in Business Model Through Acquisition

This chapter explores the debate within the board regarding the acquisition of Merrimack and the shift in business strategy beyond roadside assistance. It highlights the potential benefits of integrating a captive insurance company while addressing concerns about valuation and the company's core identity.

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