This episode of Idea to Start a Podcast is brought to you by our good friends at Build. They're a development agency that helps early stage startups build and launch scalable, revenue generating software businesses. The one question we've been asked is can companies that work with them end up growing big? The answer is absolutely. For 10k and roughly a month of work, Build will get your product up and out.
If you can't get traction, you likely need a wedge. Today, we talk through how to find one. We leverage a few frameworks we use at Tacklebox - the Bleeding Neck Problem, Productizing the First Step, and the 100 Character Landing Page. The goal is to solve an immediate, painful problem that'll build trust and allow you to pitch your bigger, North Star vision. Wedges get you started. Life is 100x harder without a wedge.