The Importance of Honesty

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"We've gone through some truly historic times that are going to be talked about for decades and decades to come," he said. "The truth, you know, we have this thing. The truth comes out eventually... Well, it sure as hell does when everyone has a smartphone." He added: "It just is not going to pay to be anything but honest and transparent" 'I can't promise you it will always be a strategy because I truly do believe, John, that we will enter into a world where honesty and transparency do actually reign'

From the archive: This episode was originally recorded and published in 2020. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant.

Peter Kozodoy is the author of Honest to Greatness, an Inc. 5000 serial entrepreneur, TEDx speaker, and business coach who works with organizations and their leaders to help them overcome self-limiting bullsh*t and use brutal honesty to achieve massive success.

Top 3 Vlaue Bombs:

1. Lack of honesty in a variety of ways is a serious matter.

2. You have to stop lying to yourself about what you want and what it takes to get there.

3. It just isn't going to pay to be anything but honest and transparent.

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