Navigating Sports, Politics, and Innovative Marketing Strategies

Clay Travis started his career with a stunt on his blog involving a pudding strike and NFL streaming rights. From roots in new media, he founded OutKick, a conservative sports and politics site that Fox Corp acquired in 2021. This week, Ben and Max bring on the outspoken media entrepreneur to discuss how sports and conservative politics have become intertwined, how gambling and sports media became intertwined, and how to attract an audience of men. They also ask about his current role as a Fox News personality and his 11 interviews with Donald Trump. Plus, he and Max duke it out over the NBA’s ratings.

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