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S3 E5: How Brittany Driscoll Built A Massage Empire And Disrupted The Industry

Franchise Empires

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How Dry Bar Transitioned to Squeeze

I was itching for a new challenge. I honestly didn't know what I wanted to do, but Michael and Ali, who are the founders of Dry Bar, had always really talked about wanting to do something in the massage space. We've built out an end-to-end platform that enables our guests to do everything from book and appointments, that all those personalized preferences down to once you're done,. You literally float out, you rate tip and review at your leisure on your phone. So yeah, you know, I mean, they really had the idea. I loved it. And so yes, walk in and flow out.

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