In this episode, Rick interviews Jason DeRose, the founder and CEO of Gym Supps, Alloy's exclusive supplement provider. Jason shares his insights on Gym Supps' origins, unwavering commitment to product quality, and effective supplement sales strategies in a studio setting.
Gym Supps stands out for its dedication to quality control, emphasizing the use of cold-pressed powders and avoiding heat-processing, unlike mass-market brands. Testing products post-processing ensures label accuracy and customer satisfaction.
Jason's key strategy for successful supplement sales is sampling. He stresses that supplements require an engaging introduction to potential customers.
Systematizing the sampling process involves gym staff initiating conversations with clients about the benefits of Gym Supps products.
Tune in now to gain valuable insights into quality supplements and fitness industry sales strategies!
Key Takeaways
- Why Gym Supps? (00:34)
- Quality control and product integrity (07:59)
- Adequate protein intake (12:06)
- 3rd party testing to ensure quality (15:00)
- Best practice to drive supplement sales (16:40)
- Education and client engagement (24:59)
-The Gym Supps product line (27:09)
Additional Resources:
- Contact Jason and his team at https://gymsupps.org/
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