How to Get the Most Out of Your Direct Mail Messages

People often don't get the results they want from direct mail, because they are sloppy at one end of that or the other. And so age matters a lot. Married or single matters a much. Owning a business or working a job matters a lots. There's no such thing any more as has golfers. People expect to be talked to and respond when they are talked to only in their sub section. Your highest productivity and your greatest chances of success are always with the tightest possible combination of those two things.