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The Surprising Psychology Behind Risk Taking with Bobby DeMars

Entrepreneurs on Fire

00:00

Blind Barrels - The Surprising Psychology Behind Risk

Before Blind Barrels, Bobby was a filmmaker. Now he's taking on a completely different industry with blind barrels. He says the liquor industry is easy to navigate but custom anything is a nightmare. But you can be less surprised when they happen because they are going to happen. You just don't know when they're going to come.

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