How to Set a Marketing Budget to Increase Revenue

The average gym in our 360 program grew by over 89% in a 12 month period, just last year alone. We are crazy about it. Last year alone, we almost doubled business on average for the chins in the program - which I just think is really, really cool. So let's dive in. Let's talk about this number, marketing budget that we got to determine here,. Having to perfectly align with our goals, right? The whole reason we're coming up with a budget is because we want to increase revenue.