RV E30 - Revisiting 2022’s Best: Why B2B Companies Don't Create Demand | Demand Gen Live Keynote
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The Risk of a Central Evangelist in a B2B Company
If this situation works where you take a subject matter expert like what i'm doing or Like what dave gairhardt was doing or something like that and it starts to work then that person Becomes one of the most valuable people in your entire company. So I just uh This this solely comes down to the fact that companies in their mind don't value this As much as it should be in a 2022 world It's just as valuable as having another sea level executive that drives a business forward Cool. Let's still get the one more in Okay, let's see john with an eight tagline and then nick Bennett tab lines. Do you want to go? You see there Get him in here
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