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EP364: Shona Kinsella — We All Help Each Other If We Can

The Bestseller Experiment

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Crowdfunding - The Power of Deadlines

Crowd funding is based around the incredible effect of scarcity and dead lines, or was driven. It's about keeping up momentum. You anly keep that money coming in. We are hard wired, we are hard wired to scarcity. But it's a bit of a rocky ride when you're the person proud finding that book.

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