What's the Context?

i like this because i think it's something that we're missing to day as a whole, of putting things into context. Rather than trying to do a shock anor by throwing a big number out there. If you don't ask that question, the 15 doesn't tell you anything. It's the same with t mean, i saw in my twite flo this morning, am twitch, did i think the number was, two trillion hours of idio last year? I actually don't quite know what that means either. Is that glass half full, or glass half empty? But at least it gives you some sense of, what does that mean? Gives ou bench bark.