73. How can brands make the most of Snapchat?
Future Proof
00:00
Ad Creative
Despite reduced messaging tyme, there was some additional impact in terms of an ability to recall what the message and the theme of the ad creative was looking to achieve. So it really seemed as though our younger audiences are reay programme to process all this information much more quickly. But also meant that they were able to see more ad elements and creatives and content in general in any given session.
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