The Pocus Unlocking Revenue Podcast cover image

The death of traditional prospecting and the future of AI agents: Frank Perkins

The Pocus Unlocking Revenue Podcast

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Adapting Sales Strategies in the AI Era

This chapter explores the transformation of prospecting practices influenced by the COVID-19 pandemic, highlighting a shift from traditional methods to a focus on buyer insights and technology. It discusses the impact of AI on sales techniques, underscoring the importance of understanding buyer behavior and the evolving dynamics between buyers and sellers. The chapter emphasizes the necessity for sales professionals to adapt their approaches and engage buyers on their terms, incorporating modern communication tools for improved interactions.

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