Why Do We Have These Crazy Black Friday Deals?

Black friday is a good time to motivate people to buy. Usually retailers have some what they call a door buster special, designed to get you in the door. These used to be called loss leaders. We'll take a loss on selling you the t v or the solid state storage drive for your computer,. Or the watch, or whatever the popular item is are going to offer at a ridiculously low price. That makes us lose money if that's the only thing you buy. But we get you into the store, and there are so many other gadgets and gismos and very appealing offers we make which turns your costly visit to the store into a profitable visit for the store.

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