Gainsight PX founder Mickey Alon on using your product as a vehicle for growth
The Ticket: Discover the Future of Customer Service, Support, and Experience, with Intercom
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Product-Led Growth - How to Create a Growth Engine
Product-led growth is a capital efficient way to both deliver better experience through your product, but also drive customer acquisition on boarding, adoption and expansion. "I think it's a realistic strategy that basically combines go-to market with product strategy," he says.
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