#101 – Adam Ferrier on Consumer Psychology
Better Thinking
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What's Your Passion for a Consumer Psychologist?
I've always loved fighting with the world, basically, and doing things that are interesting. So when we can think of ideas or ways to approach things is what I really get up on. And because it's part of popular culture, I can see our work in culture all the time so that feels good as well. But a bit like you, I've also written a couple of books,. I hosted a podcast series called Black T-shirts, Double XL Creativity for Marketers. I do public speaking. It does come back to this whole thing around fighting, homogeneity and so on.
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