Unthinkable with Jay Acunzo cover image

The Gap

Unthinkable with Jay Acunzo

CHAPTER

Is There a Difference Between Good and Bad Taste?

This is one of those quotes that you hear a fair bit in creative circles. Something about it has always resonated with me, but also in a kind of slightly detached way. I don't know how you can have both resinence and detachment from it. Creativity is practice it's repetition plus reinvention overtime. You do a thing, then you make it better the next time. That's the truth about creative carers and projects. The job isn't to be creative,. The job is to create. Great creative work is within our grasp. It's not about some mystical muse or selective gift that only a few possess.

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