Introduction

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🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers

Eugene Schwartz had a system for winning at copywriting…

And it made him a better copywriter than you.

It made him a better copywriter than the best of the best, as proven in head-to-head tests, over and over and over again.

In fact, when tested against the best, he’d WIN — write copy that generated more sales and profits — upwards of 90% of the time.

He didn’t take this secret to the grave.

He actually revealed it.

And it’s a copywriting secret that will help you write better, more powerful, more profitable copy TODAY.

Why Eugene Schwartz was a better copywriter than you

Yours for bigger breakthroughs,

Roy Furr