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Super Bowl LVII Marketing Roundtable Discussion

The CMO Podcast

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What's the Difference Between Will Ferrell and Jim Stengel?

Jim Stengel: What was the thing on Monday morning or at least late on Sunday night that you felt like this was going to be successful or not? Or how did you judge that internally? Deb Stevens: Motley Fool, which came out and said that we had done our earnings announcement on the 31st. We started showing our first spot on the February 2nd. And we had a great year. Thanks to all the work of all the team members at GM.

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