Maximizing Black Friday Sales: Data-Driven Discounting Strategies
Ecommerce Playbook: Numbers, Struggles & Growth
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Creative Discounting Strategies for Black Friday Success
This chapter explores effective strategies for brands to adopt during the Black Friday sales period, highlighting the importance of creativity and data-driven decisions. It emphasizes assessing financial positions and leveraging past performance to formulate discount strategies, while also introducing a valuable database of brand examples for navigating discounts.
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