Is ‘Air’ a Hit? Why That's Harder Than Ever to Answer
The Town with Matthew Belloni
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The Importance of Star Power in Movies
Affleck spent $90 million on this movie to make it. But if you make this movie under the traditional model with people taking deferred salaries and stuff, you could probably do it for 20, 30. It's a bunch of guys sitting in conference rooms talking with one another. And I don't know. Are we, are we really declaring? So air is probably going to hit what 50 million domestic 50 to 60 or most estimates? Is that really a hit when you have two huge stars in Matt Damon and Ben Affleck?
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