3min chapter

Made You Think cover image

49: The Power of Serendipity. Happy Accidents by Morton A Meyers

Made You Think

CHAPTER

A Boreon Letters Review

The principles of copywriting apply to pretty much every field. It's really a way of thinking and operating, not just a way of doing science. A common theme that we see throughout this book is often they start off looking for something and end up on a totally different path then they started with. And the biggest thing too, is them kind of having the balls or insanity.

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