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16min chapter
$100M Leads Audiobook Part 4 – Post Free Content | Ep 589
The Game w/ Alex Hormozi
The Give to Ask Ratio in Marketing
This chapter discusses the concept of the give to ask ratio in marketing and how it affects audience engagement and growth. It explains the importance of providing valuable content to build goodwill with the audience and suggests asking for less in return. The chapter also introduces the strategy of 'giving until they ask' and addresses how to ask for money without compromising audience trust and growth.
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