Is It an NFT?

Matrix.org is having a really tough go at it right now, and they've just had to announce layoffs because they're not getting enough funding. What could they do to get average users who are just in there using as a chat app that don't need their EMS service? I don't know if it's an NFT, but something like that. Joe was going to be here to referee and make amends for his prediction of Bitcoin being worth more than $1 million by 2022. But since he's not here, I'll play it and we'll chat about it.