The Importance of Customer Success in Accounting

The bottleneck that used to be on the accounting onboarding team, we're starting to see signs of that bottleneck actually in that customer success function. So a few things that we've done over the years, those access points. It is kind of a pain. It's such a big pain in the ass. And it creates bottlenecks. But here we are, sort of like in this inflection point and we've through the acquisition. Now our tax team does more than just prepping and filing. They take care of sales taxes, they help companies set up payroll tax jurisdictions.