I'd get it to break even. Get it to make you break even. It can't be hemorrhaging money because at some point people die. Because at some point, yeah, then someone else. So get it to a point where it's ideally like the New York Times and that is itself sustaining. I think these things matter. And the reality is these things need benign billionaires that are willing to invest. The nine billionaires got theory of things. All right. Speaking of not so benign billionaires, let's get to our first big story. Twitter is called X now. The bird is dead. As of Monday morning, Musk hadn't even secured the at X handle. Elon says tweets