Apple Watch vs Samsung | From Dust to Dynasty | 1
Business Wars
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Samsung's Pivotal Transformation
This chapter narrates a critical meeting between a tech leader and Samsung's executives, focusing on the company's aspiration to dominate the computer chip market amidst challenges. It highlights key moments of urgency and the necessary shifts in corporate strategy following the founder's death, including a dramatic public destruction of defective products. Additionally, it showcases Samsung's commitment to innovation by establishing an in-house design department aimed at enhancing product quality and brand identity.
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