How to Survive Longer in Non Startup Life

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I love that idea of risk early. It's very counterintuitive to how humans tend to operate. I think it's all the people who do the riskier stuff first. And then, you know, different priorities as you get older. Super interesting. Kind of a combination of context and knowing yourself and very cool.

Today we speak with Jareau Wadé - currently the founder of Batch Processing, previously the co-founder of Balanced (acquired by Stripe), head of growth at Tilt Pro (acquired by Airbnb), and Chief Growth Officer at Finix.

We spoke with Jareau about the early days of Balanced - how they prioritized, gained trust with initial customers, and competed with companies like Stripe and PayPal. Jareau talks through a bunch of different heuristics and models he uses to evaluate risk (stack it early), tackle the cold start problem, synthesize feedback, figure out the technical side of your business early on, and manage the mental side of starting a business.

It's an awesome conversation and you'll take tactics and methods away from it.