How to Launch a Course

If you are thinking about creating your first course, this is the episode for you.

From generating leads with no audience or a small audience to launch strategies to pricing to turning your leads into paying, satisfied customers, I’m going to cover it all with Jess Catorc from Teachable.

Teachable is a course hosting platform that has been around for nearly a decade and has worked with thousands upon thousands of course creators. They’ve got the data, the tools, and the expertise to help make your course a success, and Jess is a major part of that.

Jess is an award-winning brand strategist and leads Launch Creator Initiatives at Teachable. She’s been featured in Forbes, Entrepreneur, ABC television network, and has spent the last 8+ years working with creators and startups to expand their reach and revenue online in the Creator Economy. 

Listen to the full episode to hear:

• How to collaborate to grow your audience
• Why using lead magnets and microproducts helps you validate your course idea
• Why your first launch is about collecting data on what works
• How to build a simple sales funnel
• What you need to consider when you’re pricing your course

Learn more about Jess Catorc:

• Teachable
• Instagram: @jesscatorc @teachable
• Keep the Receipt podcast

Learn more about Gillian:

• Funnel Masterclass
• Startup Society
• Get on the waitlist for VALIDATE
• Profit Planning Challenge
• Get in touch!
• Instagram: @GillianZPerkins