Innovation and Change - You've Got to Go Change and You're Ready to Fail

i wanted to make like a text book of innovation and change, and take all these lessons that i've learned from working with hundreds of different brands now. So people say, oh, innovation, youe got to go change and you got to be ready to fail. But how show me how? Like i'm convinced. Just give me the tactics. Well here's what others do: ad adetis they host a project funeral to celebrate your project that didn't work. At staples, our client will give you a written permission slip to fail. That means, go try agan, we believe th you know, in you for what you're doing.

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