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Discovery Ads
With a discovery ad, you're sending that user to your video watch page. But then all the other engagements they do with your channel are free after that. And do you only get charge of some clicks to play on all these ads? This discovery yesyeco ycos with instrem ads, we have the option to it a little show up on the video you're watching. There's going to be certain cards or elements you can add to an instrymad that sends users to your web sit so even if you don't pay for the video view, if someone clicks on that call to action extension and goes to your web side, then you are going to pay for the view.