Political Strategy and Messaging in Campaigns

After one of the most unexpected election results in modern political history, we debate what won it for the Conservatives. Was it personality, fear, money, or the issues - and what does it tell us about the British electorate? The team also discuss the hurdles Labour must overcome to recover, and what problems the Conservatives will have to tackle over the coming years. Then we talk to some of our former guests for their reaction – was it what they expected, and if not, why not? Finally we interview Chris Huhne - the former Liberal Democrat Cabinet member who narrowly lost to Nick Clegg for the Party leadership – for his thoughts on the Party’s collapse, what it means for progressive politics, and whether the result spells the end of Coalitions in Britain. Posted 13/5/15