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Is corporate jargon a synergistic value-add? | JARGON

Words Unravelled with RobWords and Jess Zafarris

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Decoding Corporate Jargon

This chapter explores the world of corporate jargon, contrasting it with journalism's specific terminology and uncovering the historical roots of the term 'jargon' itself. The speakers delve into playful languages like Gherigonza and the impact of jargon on communication, emphasizing its exclusivity and evolution. Through discussions on common buzzwords and their implications, they address how corporate language often hinders authentic dialogue and intellectual clarity.

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