Mike Maples on Navigating the Idea Maze and Building Breakthrough Companies
Village Global Podcast
00:00
Doing the Jobs to Be Done Framework Well?
The key to doing the jobs to be done framework well is a very powerful idea. I'd say, okay, if you imagine that there's a technology that's going to improve tenfold in the next few years, it's going to be able to do some job massively better. And so what job could that technology perform at a 10x level of improvement? You arrive at markets based on having insights like that.
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