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12min chapter
Ditch the (Sales) Script
2Bobs—with David C. Baker and Blair Enns
Frameworks vs Scripts in Sales
The chapter delves into the debate between using sales scripts and frameworks in selling. It explores the preferences of creative individuals for freedom and improvisation, while acknowledging the needs of low autonomy individuals for visibility and structure. The hosts conclude that frameworks strike a balance and discuss their benefits in sales training.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode