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Collaborative Storytelling Secrets to Drive Change with Elena Rue

The Storytelling Lab

CHAPTER

The Importance of Considering the Audience

In this chapter, they discuss the importance of considering the audience when creating a story. They emphasize the need to think about who the main audience is and also consider the secondary group of people who might benefit from the story. They give an example of creating stories for doctors and how they have to strike a balance between not being too basic for the doctors and not being too complicated either.

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