3min chapter

The Big Picture cover image

The Magic of ‘Air’ and the Return of Ben Affleck and Matt Damon

The Big Picture

CHAPTER

The Air Jordan: A Breakthrough in Style and Sneaker Design

"I have an appreciation for the majesty of the Air Jordan," he says. "The movie is not fully prepared to handle or even engage with, but it, it grazes it." The sneaker changed American consumer culture and created a distortion effect where poor people desperately want something that isn't going to meaningfully improve their lives,. He adds: "You don't have to sell me on fashion as creativity or art or culturally significant"

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