Navigating Steam Wishlist Strategies

This chapter explores the significance of setting realistic wishlist targets for indie game developers on Steam, arguing that quality games can succeed with fewer wishlists than commonly expected. It discusses the function of Steam's Discovery Queue, emphasizing user engagement over mere wishlist counts, and the necessity of a solid game foundation for long-term success. The speakers share strategies for gaining visibility and building pre-launch hype to enhance wishlist counts, using effective marketing and social media presence.