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S03E03 - Auth0 (with Senior Brand Designer, Austin Couillard)

Inside Marketing Design

00:00

What's the Role of the Principal Brand Designer?

The principal brand designer, him, Satsi, she really helps kind of shape the brand presence overall. So basically they kind of lead the extension of the brand after they set like we have to reset like a bar, if you will with the brand guidelines. And so that's you setting the direction for it and then the agency can take it from there and with it.

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