How to Become a Strategic Marketer, Not a Tactical One

A strategic, preeminent marketer plays a totally different game than a sta a. A tactical thinker just thinks about making a sale and they're on to the next one. Strategic thinkers think about creating a lifetime buying relationship with a client. They understand all the inter related elements that are critical to maintaining the sale,. Keeping it sold, sustaining the sale, adding to it, perpetuating the sale...and geometrically growing the value.